The goal of this direct mail campaign was to educate Edmontonians about Mail Theft and how to prevent it. The design was intended to look like a postcard to stand out from other educational mail and increase the reading rate. The inspiration for the look and feel was vintage vacation postcards.
Type of Work: Direct Mail Campaign
Client: Edmonton Police Service
Role: Lead Designer
Created at: Destroythebox Creative
![](https://cdn.myportfolio.com/057a0846-7296-47d1-9bbd-d658603dccbb/adaad528-bb39-4b8c-860c-3f80bd7c27e2_rw_1920.jpg?h=614fc0d42a69185c8dae409e9fae8d67)
![](https://cdn.myportfolio.com/057a0846-7296-47d1-9bbd-d658603dccbb/fd994522-ba3f-4157-9794-2cc2c1f67499_rw_1920.jpg?h=13cc7c7fe4303b39a24c46eb9a0eced6)
![](https://cdn.myportfolio.com/057a0846-7296-47d1-9bbd-d658603dccbb/9ad8d005-7d78-4063-a86a-fce96b5841b3_rw_1920.jpg?h=9e3d796a0261d300a019a97343675e94)